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The electro-aesthetics of the design are indicative of the Progressive Luxury of the Mercedes-EQ brand. The EQA features the black panel radiator grille with central star that is a hallmark of the brand. A horizontal fibre-optic strip connects the daytime running lights of the full-LED headlamps, ensuring a high level of recognisability both in daylight and at night. The inside of the headlamps is finished to a high level of quality, detail and precision. Blue colour highlights within the headlamp reinforce the signature Mercedes-EQ appearance. In its AMG Line guise the EQA is fitted with a radiator grille with a glossy black frame and a chrome-plated twin louvre as an inlay in the black panel. At the rear end, too, the designers made sure to include features characteristic of Mercedes-EQ: The LED tail lamps merge seamlessly into the tapered LED light strip, thus underlining the impression of width in the rear view of the EQA. The licence plate has also been relocated to the bumper. Light-alloy wheels in a bi- or tri-colour design, up to 20 inches in size, are available. The exclusive details include rosé gold-coloured or blue decorative trim.

As the all-electric sibling of the GLA, the EQA enjoys the same powerful overall proportions with short overhangs front and rear. The front section flows over the A-pillar into the visually compact greenhouse. The powerdomes hinted at in the bonnet, like the flush wheels, underscore the car's self-confident stance. Further distinctive features include the powerful shoulders of the bodywork and the coupé-like lines of the side windows. The pronounced contours of the sides add a certain dynamic elegance and offer an interesting interplay of light and shadow.

The side and rear views are characterised by the muscular shoulders of the vehicle. The front wing boasts a badge in high-gloss black with EQA lettering in blue. The doors reach over the sills, thereby on the one hand improving ease of access, while at the same time keeping the door frames (and thus also the occupants' trousers) free of dirt and improving impact protection in the event of a side collision. All-round protective cladding adds structure to the overall proportions and emphasises the vehicle's off-road character, as does the simulated underride guard at the front and rear.

The multi-section design of the rear lights means that the opening of the load compartment could be made wider, thus facilitating loading, while the impression of width at the back is enhanced. The licence plate has also been relocated to the bumper in typical Mercedes-EQ style. Further details with a distinctly practical purpose include the integrated roof rails in polished aluminium. The reversing camera, provided as standard, is integrated into the automatically pivoting Mercedes-Benz star.

The exterior dimensions of the EQA (in mm):

Length4463
Width1834
Width incl. exterior mirrors2020
Height1620
Wheelbase2729
Track, front1585
Track, rear1584
 
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